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Downtown Portland Clean & Safe is tracking visitor counts within our district on a monthly basis. We use Placer.ai data that is geofenced around the 213-blocks that make up the Clean & Safe Enhanced Service District.

Through the use of this data, we are able to distinguish between an ‘employee’ and a ‘visitor’. Think of these two categories as someone working downtown versus coming to shop in downtown. Together, we call these two data points ‘Foot Traffic’ and are updated monthly.

Twice a year, Downtown Portland Clean & Safe takes a deeper dive and looks at foot traffic and the number of visits for the whole district as well as individual intersections in the downtown area using Placer.ai. The current trend shows consistent progress, with a 3% increase in foot traffic in 2024 compared to 2023, an 8% increase in employee foot traffic, and a remarkable 54% increase from downtown Portland’s low foot traffic point in 2021. This growth is an encouraging sign of downtown’s appeal and ongoing resilience as more people return to the heart of our city.

https://www.portland.gov/venues/enhanced-services-districts/downtown-portland-clean-safe